A Good Day to Count my Blessings.

There are certain brands that it is just a thrill to work on. And often, they’re brand names you don’t have to explain to your mom. “Hey, Mom. Yeah, we just won the ComGlom-Aero7 account. … What? … Oh, they make these engine parts that go inside of, well, not the...

A Brand Is A Promise Paid Off In The Store.

Full disclosure up front. What follows is four paragraphs about some Southwest Airlines work. I don’t work on that account and this isn’t my personal work, but we did it here at GSD&M and I think it’s pretty cool. I love that description. A...

How I Use Twitter.

If we were to meet at a party, the first thing you would notice is that I am not there, because I never go to parties. I am an introvert and I never “do things.” I also take great pains to avoid ever having to “chat.” I find small talk makes me uncomfortable. In fact,...