Advertising | Hey Whipple

My Favorite Idea From An Ad Class This Spring. And Why.

by Luke Sullivan | Jul 9, 2016 | Advertising, Creativity, Education, Problem Finding

Back when I was a young knucklehead in advertising, we all knew the way to advance was to outwork everybody and dig up as much work as you could by walkin’ around and bugging the project managers for open job orders. (“Gimme a problem to solve. I’ll do a radio spot, a...

AREA STUDENT BEAT UP BY SELF, FILM AT 11.

by Luke Sullivan | May 22, 2016 | Advertising

SUBTITLE: “OH GOD! WHAT IF I DON’T GET INTO WIEDEN OR GOODBY??” (Reposting for our 2016 graduates.) Having been around the ad schools over the years, I overhear conversations in the hallways and the computer labs. “Dude! You know Ashley? Yeah, she...

For graduating ad students: Two things from GSD&M GCD, Ryan Carroll.

by Luke Sullivan | May 14, 2016 | Advertising, Digital, Education, Interviewing

(Previously published post, reprinted for those gearing up to go interview or take an internship/job.) People? Quiet, people. Okay, your substitute teacher today is Mr. Carroll. You remember Mr. Carroll. He visited us in January? I expect you to give him the same...

To all those CDs, Recruiters, and Teachers Working Out Childhood Issues on Students and Juniors.

by Luke Sullivan | Apr 3, 2016 | Advertising, Commentary, Education, General Crankiness

Upfront, I need to make clear, this isn’t about most CDs and recruiters. It’s about that minority who, for some sad weird reason, take a sort of pleasure in belittling young ad people and enjoy making students feel bad about themselves and their work. I wouldn’t be...

Ad agencies aren’t the only creative game in town anymore.

by Luke Sullivan | Feb 21, 2016 | Advertising, Education

This week at the Savannah College of Art & Design we held our annual Career Fair. As a professor, I had the privilege of watching our smart kids fine tune their books, fret over their resumes, and gossip in the hallways about which agencies they were going to...

The most important truth in advertising I learned from Prof. Mark Fenske.

by Luke Sullivan | Jan 10, 2016 | Advertising, Creativity, Education

These days, Mark Fenske, is a bad-ass professor of advertising at the Brand Center at VCU in Richmond. But back when I was in the ad biz, Mark was a copywriter at Wieden + Kennedy and he was bad-ass then, too. (Digression #1: And when he wasn’t being a bad-ass...