Digital | Hey Whipple

SCAD student helps me secure photo for chapter titled “Surviving the Digital Tsunami.”

by Luke Sullivan | Aug 6, 2015 | Advertising, Digital, Education

In January, the fifth edition of Hey Whipple is gonna come out. I asked Edward Boches (digital smarty-pants from Mullen and now Boston U) to contribute and add his deeper digital smarts to the book. And he did. And with a whole lot of other revisions and new stuff,...

A List of Fave Sites for Creative Inspiration.

by Luke Sullivan | May 26, 2015 | Advertising, Creativity, Digital, Education, Social Media

The other day I asked the tweetverse and my FB Friends, “Please send me links to your favorite sites, the ones you go to for inspiration.” Thanks to all of you who wrote. And below I include the ones most people mentioned. My faves are marked with...

My Top 5 Faves from CA’s Interactive Annual.

by Luke Sullivan | Apr 20, 2015 | Advertising, Creativity, Digital, Education

I love advertising competitions because they feature work I might not’ve seen but for the shows. The new Communication Arts Interactive Annual 21 just came out and I have done my readers the courtesy of picking out the top five projects featured in the magazine....

A Condensed List of Some of the Stuff I Teach at SCAD.

by Luke Sullivan | Oct 21, 2014 | Advertising, Creativity, Digital, Education

I once read that smart companies should give away what they know. I didn’t get it at first but the more I read, the more I saw how these “generous brands” actually attract paying customers. Cool. So, with that in mind, here is a condensed version of...

Cool New Book Explores, Explains What I call “Problem Finding.”

by Luke Sullivan | Sep 15, 2014 | Advertising, Commentary, Digital, Education, Problem Finding

I just finished reading a really good book, a new title from Warren Berger, who’s been writing about the ad industry for a long time. Smart guy. Book’s titled A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas. What Berger calls “inquiry” or...

World Stops as Area Blogger Unveils New Look, Greatest Hits List.

by Luke Sullivan | Aug 17, 2014 | Advertising, Creativity, Digital, Education, Radio

The world today is full of pain and bad news. In the streets of Aleppo, of Gaza, and Ferguson, Missouri, bad shit is happening. Which is why the world needs a really stupid blog like this one. It’s stupid mostly because I wrote it. But it’s also stupid because the...