Hey Whipple
  • Home
  • Speaking
  • About Me
  • The Blog
  • My Books
  • Suggested Reading
  • Radio Spots
    • 9 Spots From 5th Edition
    • My Radio Reel
    • My Favorite Radio Campaign
    • Phillips Radio
Select Page

Social in 4 Steps. (Sometimes 3, Maybe 2.)

by Luke Sullivan | Mar 26, 2018 | Advertising, Creativity, Digital, Social Media, Speaking Topics

(Revised from an earlier post.) “Don’t do an ad. Do something interesting.” This is one of the best and most basic pieces of advice I have for my students and, for that matter, anyone in the communications industry. Because when you follow it, you’ve pulled yourself...

Friday’s webinar on a new way to think about social. (And about advertising in general.)

by Luke Sullivan | Dec 5, 2016 | Advertising, Digital, Education, Luke Sullivan Speaker, Social Media, Speaking Topics

“Don’t do an ad. Do something interesting.” This is one of the best and most basic pieces of advice I have for my students and, for that matter, anyone in the communications industry. Because when you follow it, you’ve pulled yourself out of the old world of...

A List of Fave Sites for Creative Inspiration.

by Luke Sullivan | May 26, 2015 | Advertising, Creativity, Digital, Education, Social Media

The other day I asked the tweetverse and my FB Friends, “Please send me links to your favorite sites, the ones you go to for inspiration.” Thanks to all of you who wrote. And below I include the ones most people mentioned.  My faves are marked with...

My fave winners in the latest CA Interactive Annual.

by Luke Sullivan | Jun 17, 2014 | Advertising, Creativity, Digital, Social Media

Full disclosure: I pretty much copied and pasted all this content from various sites around the web, some from adweek, some from Cannes. Please do not sue me as I’m basically a very nice person. SURRENDER YOUR SAY Overview: Tourette Syndrome is widely misunderstood....

Some really good sources to follow for cool ad/web content.

by Luke Sullivan | Mar 4, 2013 | Advertising, Digital, Social Media

Yours truly is happy to be included on a list from Forbes — “The Top 100 Global Agencies That Know Social Media and Google.” Full disclosure, however. Am no longer a global agency. Sad to report the closing of heywhipple.com’s Auckland,...

My Brush with Fame (and an Experiment in Social/Sports Marketing)

by Luke Sullivan | Nov 29, 2012 | Advertising, Social Media

I am not a huge NBA fan, but when Kobe Bryant’s agent calls and says “Mr. Bryant would like to speak with you,” you take the call. He’d read my advertising book Hey Whipple, Squeeze This and just wanted some advice about some marketing stuff. Turns out he’s as nice...
« Older Entries

Browse by Category

Popular Posts

  • A List of Fave Sites for Creative Inspiration. 15.1k views | 5 comments
  • How Not To Suck as a Creative Director. 8k views | 18 comments
  • Maybe Advertising Should Stop Grabbing Women By The P**sy. 6.3k views | 14 comments
  • The most important truth in advertising I learned from Prof. Mark Fenske. 5.4k views | 5 comments
  • Do Not Tolerate Brutal Creative Directors. 2.9k views | 29 comments

Book Me


Book me for speeches
& workshops. (Ask about
my "No Suck Guarantee")
Contact Me

Suggested Reading


There is no shortcut. This is how we learn it. Bit by bit.
View List

Recent Tweets

  • Tweet Avatar RT @cindygallop: MUST-READ for every male creative/ECD in the ad industry. Sexism starts the moment your entry-level portfolio lands… https://t.co/P9k2Oam7WX 6 days ago
  • Tweet Avatar @KAOjr Yep, 6th edition due next March. 2 weeks ago
  • Tweet Avatar RT @trish_zornio: @RepBoebert For those looking to channel their rage more effectively, follow Boebert's lead Dem challenger:… https://t.co/TgomcoUdIU 4 weeks ago

Luke Sullivan

Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.

I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.

bookmenow_230

Contact Me

    • Home
    • Speaking
    • About Me
    • The Blog
    • My Books
    • Suggested Reading
    • Radio Spots
    • Twitter
    • RSS

    © 2021 Luke Sullivan | Design by Rushil Nadkarni | Developed by The Next Wave