by Luke Sullivan | May 18, 2016
By Jon Steel, is the single best book on how smart brand planning adds value to the whole creative process. Steel is also the author of Perfect Pitch: The Art of Selling Ideas and Winning New Business. He’s a joy to read and so...
by Luke Sullivan | May 18, 2016
2nd edition by Steve Krug. A great primer on user experience. Written in English, not geek, the wonderful book helps you understand the ideas behind information architecture and user experience...
by Luke Sullivan | May 18, 2016
By Rick Mathieson. This is probably the best book out there right now on understanding the new digital marketing...
by Luke Sullivan | May 18, 2016
By Clay Shirky. Reveals how new digital technology is unleashing a torrent of creative production that will transform our world. For the first time, people are embracing new media that allow them to pool their efforts at vanishingly low...
by Luke Sullivan | May 18, 2016
By Shane Snow. How do some startups go from zero to billions in mere months? Snow explores why innovators and icons do the incredible by working...