If you only read six advertising books

Recently, I got together with four of my advertising friends who are also authors of well-respected books on advertising. We made a series of videos to help students and juniors get jobs in the industry and maybe do better work. The 20-minute videos are all free, and cover issues from making your portfolio better to making the world better through smart socially-responsible advertising.

Joining me in this video book-club are:

David Baldwin, of Baldwin& in Raleigh, author of “The Belief Economy: How to Give a Damn, Stop Selling, and Create Buy-In.

Cameron Day, author or “Chew with Your Mind Open: Book One of the Advertising Survival Guide.”

Thomas Kemeny, author of “Junior: Writing Your Way Ahead in Advertising.”

Nancy Vonk, co-author of two books: “Pick Me: Breaking Into Advertising and Staying There.” And “Darling, You Can’t Do Both: And Other Noise to Ignore on Your Way Up.”

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Luke Sullivan

Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.

I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.

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