Creativity happens in response to problems.
On Thursday, March 23rd, I am presenting a webinar about brand storytelling where I describe some of the very best ways I’ve found to create storytelling platforms. (Register here.) A big part of storytelling, of course, is establishing conflict. I couldn’t fit…
Upcoming Webinar: How To Manage Creative People.
The best creative director I ever worked for was the late Mike Hughes of the Martin Agency. One day we were talkin’ about the business and Mike said, “Just because you’re a great creative person doesn’t mean you’ll make a great creative director.” He was very clear…



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