Whatever you’re making, make it way better than it has to be.
An excerpt from the 4th edition of “Hey Whipple, Squeeze This,” due out in February, 2012. • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • Remember how it felt the first time you held a new iPod or iPhone? Remember the delight you felt with every detail?…



My expertise can be bought.


