If you only read six advertising books, make them: Pick Me, Darling You Can't Do Both, Writing You Way Ahead in Advertising, The Belief Economy, Chew With Your Mind Open, and Hey Whipple Squeeze This

No presentations with titles like “Effective management thru visualization!”

 

 

 

 

No slides with lines like “follow your heart to creativity!”

 

 

 

No advice like “let your creativity sparkle brightly!” ever.

 

 

 

 

No fluffy non-speeches like “be more creative in three easy steps!”

 

 

 

 

 

No slides that say “creativity is courage.” Ever.

 

 

 

 

No cliches about “don’t be afraid to try!”

 

 

 

 

 

My Books

Both “Hey Whipple” andHey Whipple, Squeeze This and Thirty Rooms
“Thirty Rooms to Hide In” are available on Amazon.

Consulting

phoneshadowMy expertise can be bought.
Reach out to find out more.

Book Me

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(Ask about my “No Suck Guarantee”)

My Favorite Radio Campaign. I Mean, That I Personally Wrote.

31 years in the business, and this one radio campaign — for Dunwoody Technical Institute — is my single favorite creation. And the reason: I had a great client who  trusted that I had their best interests at heart. As I’ve mentioned before, radio is a great medium…

Homicide By Powerpoint.

Just saw the story in the paper about that guy who was so depressed he checked into a room at the Chateau Marmont and watched agency Powerpoint presentations until he died of narco-flatline-boredom induced coma brain-death. Poor bastard must’ve been at the end…

Suggested Reading


There is no shortcut. This is how we learn it. Bit by bit.
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Luke Sullivan

Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.

I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.

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