My expertise can be bought.
Guest post: Ryan Carroll, GSD&M, on getting hired.
I met Ryan Carroll when I worked at GSD&M in Austin. He was a young writer then, and now he’s a big shot, group creative director and won’t take my calls. It was his team that came up with last year’s Radio Shack spot on the Super Bowl: “The ’80s Called.” You can…
Don’t Show me Something-About. Show me Something.
“So we have this idea, okay?” says the young creative to the creative director. CD goes, “Great. So what do you have?” Creative says, “Well, okay, it’s not totally formed yet but it’s something about … “ Let’s hit pause on this scene right here, shall we? Roll the…
Suggested Reading
Luke Sullivan
Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.
I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.
