If you only read six advertising books, make them: Pick Me, Darling You Can't Do Both, Writing You Way Ahead in Advertising, The Belief Economy, Chew With Your Mind Open, and Hey Whipple Squeeze This

No presentations with titles like “Effective management thru visualization!”

 

 

 

 

No slides with lines like “follow your heart to creativity!”

 

 

 

No advice like “let your creativity sparkle brightly!” ever.

 

 

 

 

No fluffy non-speeches like “be more creative in three easy steps!”

 

 

 

 

 

No slides that say “creativity is courage.” Ever.

 

 

 

 

No cliches about “don’t be afraid to try!”

 

 

 

 

 

My Books

Both “Hey Whipple” andHey Whipple, Squeeze This and Thirty Rooms
“Thirty Rooms to Hide In” are available on Amazon.

Consulting

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Reach out to find out more.

Book Me

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(Ask about my “No Suck Guarantee”)

My single favorite thing I ever did on Norwegian Cruise Lines.

The coolest thing about Norwegian Cruise Line is that they have what’s Called “Freestyle Cruising.” And the coolest part of that is Freestyle Dining, which means you don’t have to eat at some assigned table next to strangers. This happens on most cruise lines; fewer…

Area Man Featured in Area Newspaper.

I grew up in a little town in the south of Minnesota, Rochester — home of the Mayo Clinic. My father was an orthopedic surgeon there, with an office on the 6th floor. He died on July 3rd, 1966, almost 45 years ago to the day. I wrote a book about growing up as…

Suggested Reading


There is no shortcut. This is how we learn it. Bit by bit.
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Luke Sullivan

Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.

I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.

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