My expertise can be bought.
Things That Suck #794: Non-essential people at meetings. Or “Blinkers.”
You know all those people who sit in meetings but contribute nothing? My friend John Trahar has a great term to describe them. He calls ’em “Blinkers.” Because that’s all these people do — blink. The junior account executive? She’s busy taking notes. The creatives,…
Things That Suck #249: Misuse of the words “Media” and “Mediums”
What if we started taking agency people seriously when they misused the word “mediums” and just started giving them what they asked for? * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * OPEN ON HOLIDAY INN CONFERENCE ROOM. A MEDIA…
Suggested Reading
Luke Sullivan
Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.
I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.
