Is Your Ad Complete Bullshit? Try This Simple Test.
Most of us grow up with pretty finely tuned bullshit detectors. The thing is, this technology is getting better every day. In fact, over the years, I think bullshit-detection technology has more than kept pace with computer technology, to the degree that kids today...Trolls Are Internet Bullies and Cowards.
Recently, my friend over at AdLand (aka daBitch) posted a thoughtful essay about the mean-spiritedness of some of the discussions at popular advertising sites. She wrote, “I’ve noticed an uptick of a particular style of comments recently. There are those who...Sullivan Named Most Influential Blogger of All Time. (This post has not been fact-checked.)
Pleased and honored to be listed by Business Insider to be as one of the “15 Most Important Advertising Strategy Thinkers today, ranked by influence.” Look at some of the other cool folks on the list. Woo...From Agency Spy, a delightful article: The Universal Cover Letter.
Typically I stay away from Agency Spy. There’s a lot of fairly mean-spirited trolls trashing other people and their work. But I love this piece posted by Kiran Aditham: Growing sick and tired of writing letters to recruiters, art director/designer Chris...
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Luke Sullivan
Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.
I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.
