Do Not Tolerate Brutal Creative Directors.
“Life Is Too Short To Accept Brutal Creative Directors.” In which we have a short but vigorous discussion about creative directors who act out on their childhood issues by brutalizing and traumatizing other creative people. I myself have been fortunate to...The Creepiest Client I (Or Anybody For That Matter) Ever Had.
One of the reasons I love advertising is it gets you on the inside of so many different kinds of businesses. I have watched how Twinkies are made, toyed with the controls of the Goodyear blimp, explored the back hallways of a Norwegian Cruise Line ship, and had a man...“This Place Sucks. I Should Leave. Seriously.”
Most of the time it was probably real bad being stuck down in a torture dungeon. But some days, when there was a bad storm outside, you’d look through the bars of your little window and think, “Boy, I’m glad I’m not out in that.”...Writing To The 2014 Customer.
What follows is one of the single most interesting passages I’ve read in my 50-some years of reading. It’s from a marvelous book called 1939: The Lost World of The Fair, by David Gerlernter. It paints a picture of an America that no longer exists. “Question: What is...Putting Too Much In One TV Spot.
Boring TV commercials loaded down with too much detail remind me of that poor donkey you always see in old Westerns. You know the one — the sad beast way at the back of the wagon train. With 200 pounds on its back: gold ore, sleeping bags, guns, clanking pans...
Suggested Reading
Luke Sullivan
Author, speaker, and ad veteran available to recharge, reinvigorate, and refocus marketing, advertising, and branding firms.
I give a hugely energetic series of presentations on innovation, creativity, branding, and marketing. I spent 32 years in the trenches of advertising (at agencies like Martin, GSD&M, and Fallon) and I’ve put everything I learned into my book, Hey Whipple, Squeeze This. But for me nothing beats taking the message out and speaking to living breathing audiences at clients, agencies, and conferences. You can book me on the button below.
